# Salesforce Strengthens Its AI Capabilities With an $800 Million Purchase

https://blog.cynexia.com/salesforce-strengthens-its-ai-capabilities-with-an-800-million-purchase

Author: [Rob Aleck](https://blog.cynexia.com/pages/about) · https://github.com/mnbf9rca · https://www.linkedin.com/in/robertaleck/ · https://family-foqos.app/

Published: 2018-08-07
Categories: LinkedIn cross-post


Driving increased "data gravity" means customers are less likely to divert new data workloads to alternative platforms, and SalesForce's two recent acquisitions - MuleSoft (a data integration and transformation company) for $6.5 billion in March ([https://www.fool.com/investing/2018/03/23/salesforcecom-makes-a-transformative-move-for-the.aspx](<https://www.fool.com/investing/2018/03/23/salesforcecom-makes-a-transformative-move-for-the.aspx>)) and Datorama (cloud AI for marketing) for $800 million ([https://www.fool.com/investing/2018/07/27/salesforce-strengthens-its-ai-capabilities-with-an.aspx](<https://www.fool.com/investing/2018/07/27/salesforce-strengthens-its-ai-capabilities-with-an.aspx>)) further highlight their desire to make it as easy as possible for customers to get data on to their platform and process it there.  
[https://www.fool.com/investing/2018/07/27/salesforce-strengthens-its-ai-capabilities-with-an.aspx](<https://www.fool.com/investing/2018/07/27/salesforce-strengthens-its-ai-capabilities-with-an.aspx>)The relationship management software company has announced its fourth acquisition this year.