# Study: Autonomous Vehicle Awareness Rising, Acceptance Declining https://blog.cynexia.com/study-autonomous-vehicle-awareness-rising-acceptance-declining Author: [Rob Aleck](https://blog.cynexia.com/pages/about) · https://github.com/mnbf9rca · https://www.linkedin.com/in/robertaleck/ · https://family-foqos.app/ Published: 2018-09-03 Categories: LinkedIn cross-post A recently published poll shows that Americans are turning cold on one of the hottest technology frontiers - self-driving cars. A recent study showed that nearly half of drivers now say they'd "never" buy a Level 4 autonomous car, up from 30% two years ago, and Level 2 automation (which is recognised as being risky given the significantly increased cognitive effort it requires) is now the most popular option among those presented. The drop in enthusiasm for self-driving cars is not correlated with awareness of recent accidents involving the technology - but perhaps with a softening in hue of the rose tinted glasses we are using to project AI. [http://www.autodealermonthly.com/channel/dps-office/news/story/2018/08/study-autonomous-vehicle-awareness-rising-acceptance-declining.aspx]()A new study from Cox Automotive shows that consumers now have a deeper understanding of the complexities involved when creating a self-driving car, which is causing them to reconsider their comfort…